Did you know that Instagram has at least 1.440 billion users around the world in July 2022?
An effective Instagram photo can draw people in and make your brand go viral in no time flat. But to make sure your photos pop, you first need to know how to approach the platform with an eye for design.
With Instagram booming in popularity, your brand should take advantage and hop on to the social media platform. In this blog, we will give you the right information you need.
Read on to learn more about Instagram graphic design tips.
Use a Background
Whether it’s a pattern, texture, or solid color, a background can help your photos pop and make your account more visually interesting.
When choosing a background, remove background from image and replace it that compliments the colors in your photos. You want your photos to be the star of the show, after all!
Create a Visual Theme
To start, take a look at other accounts in your industry or niche and see what kind of visuals they are using. Then, start experimenting with different looks until you find something that feels right for your brand.
Once you have a visual theme established, be sure to stick to it in all of your posts.
Stick to a Color Scheme
A color scheme can help make your Instagram graphics look cohesive and stylish. Stick to a maximum of three colors, and try to use colors that complement each other.
Use light colors for backgrounds and dark colors for foregrounds to create a contrast that will make your photos pop. And don’t forget about accent colors!
A bit of an accent color can go a long way in making your feed look stylish and have well-designed social media graphics.
Use a Grid Layout
This means that you should evenly space your photos out, with all the horizontal lines in your feed aligning. You can accomplish this by using an app, which has built-in grid templates that you can use to format your photos.
If you take the time to format your feed using a grid layout, it will pay off in terms of the overall aesthetic of your account.
Utilize Negative Space
The use of negative space means creating compositions with plenty of open space around the main subject or focal point. This can help to create a sense of calm and serenity in your feed, and can also make your photos more eye-catching and impactful.
When using negative space, be sure to balance the composition and keep the negative space from looking too empty. Try to use it to lead the eye toward the subject of the photo and use it to create interesting shapes and patterns in your graphic design.
Use Tools and Filters
The use of tools and filters helps you create unique designs. There are several filter options available on Instagram, so experiment with different ones to find the ones that work best for your aesthetic.
Take some time designing graphics around different design elements and see what works best for you.
Use These Graphic Design Tips
If you’re looking to take your Instagram graphic design tips to the next level, you must follow this guide. Using a background, grid layout, tools, and filters, and creating a color scheme will make your Instagram posts distinct from others.
Lastly, you must utilize the negative space and visual theme to level up the effects.
For more helpful articles like this one, keep checking out the rest of our blog.
